In our era of rapid technological advancement, modernization and automation through artificial intelligence have become essential, AI has revolutionized various industries, streamlining operations and enhancing efficiency. In the sales domain, AI and automation are game-changers, offering unparalleled opportunities to optimize workflows, enhance lead generation, and boost conversion rates. Companies leveraging these technologies can stay ahead…
Why do you need a landing page? Content strategy with AI: 48% of marketers tailor each landing page for campaigns. AI provides data-driven insights and support for targeted content creation, as we will demonstrate later. AI vs. traditional formats: Landing pages, 160% more effective than pop-ups, can also benefit from AI’s user experience optimization. Short…
The integration of Artificial Intelligence into social network analysis has been a transformative development, reshaping how businesses understand and engage with their audience.
AI's journey in social media began with simple algorithms designed to personalize content and advertisements. Over time, these algorithms evolved, harnessing the power of machine learning and data analytics. This evolution enabled social…
As the festive season ushers in a time for setting New Year's resolutions, we often struggle to keep these promises. Yet, what if our daily technology could become an ally in our self-improvement endeavors? In this era of digital coaches, AI and tech innovations are no longer mere tools; they're partners in our personal development…
In today’s fast-paced business world, understanding your clients is more than a necessity; it's a strategic advantage. This is particularly true in the realms of customer insights, e-commerce, marketing, and sales. Enter Artificial Intelligence (AI), a revolutionary tool that acts like a digital cartographer, mapping out the intricate contours of human behavior and predicting customer…
In 2022, we witnessed the emergence of AI tools such as ChatGPT, DALL·E, Midjourney, and more, which were further confirmed and amplified in 2023 with the introduction of Google Gemini. It's time to explore how these advancements can impact your business. Today, you face the challenge of cutting through the noise and reaching your target…
The world is rapidly becoming more digitally interconnected, and the influence of technology has infiltrated every aspect of our lives. From how we communicate and work, to how we shop and entertain ourselves, technology plays a pivotal role everyday. As its influence and impact grow, so does the need for businesses to wield it responsibly,…
As summer is roaring, what better than discovering how solutions like NextUser’s could be used a bit differently with innovative research? Tech and digital landscapes are evolving rapidly. Plus, the lines of communication are expanding beyond the confines of human interactions. While the world is driven by environmental and social stakes, a group of people…
In the ever-evolving digital world, visual content became the kingpin of communication. In fact, people are sharing millions of images and videos every day across various social media platforms. Brands recognize this trend and constantly explore ways to leverage visual content to better understand their customers’ preferences and behaviors. One such technological boon they’re harnessing…
In the competitive world of marketing, understanding and connecting with customers on a deeper level is the key to success. Traditional product-centric approaches are gradually giving way to customer-centric strategies. One powerful tool that facilitates this shift is persona clustering. By leveraging advanced AI algorithms and machine learning techniques, clustering helps marketers to identify patterns,…
"If you wish to persuade me, you must think my thoughts, feel my feelings, and speak my words." — Marcus Tullius Cicero (c. 106-43 B.C.). In our quest to understand and predict human behavior, we've spent decades exploring the intricacies of personality. Studies across a wide variety of fields — from psychology to consumer behavior,…