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Quantum Marketing: Navigating the Disruptions of a New Era

RetailApril 11, 202365Views 0Likes 0Comments

Quantum, by definition, refers to the smallest indivisible unit of energy or matter. In the context of marketing, Quantum Marketing represents an innovative approach that leverages advanced technology to create highly targeted and personalized strategies. Marketers now need to reach out to consumers in the best and most efficient ways possible. As an introduction to…

Hurray! 10 years anniversary of NextUser

RetailMarch 13, 202342Views 0Likes 0Comments

This month, we celebrate the 10 years anniversary of NextUser! It is hard to believe that ten years ago, our company was only starting with its first line of code. Indeed, have come a long way since then. Yet, one thing that has never changed is our commitment to innovation and progress. Celebrating a decade of…

AI solves the Paradox of Choice

E-Commerce, RetailOctober 12, 2022569Views 3Likes 0Comments

The global e-commerce industry, valued at $1.55 trillion in 2015, is growing rapidly. Simultaneously, the presence of Artificial Intelligence (AI) is expanding, with a forecasted market value of $5.05 billion by 2020. These two forces are intrinsically intertwined, with AI-enhanced user experiences tackling a universal challenge: the Paradox of Choice. AI can be employed to…

How Voice & AI will disrupt Retail & E-Commerce

E-Commerce, RetailSeptember 8, 2022763Views 0Likes 0Comments

Source: Lsa-conso.fr - Guillaume Bacuvier, VP Advertising Solutions, EMEA at Google In 2015, e-Commerce One To One Monaco revealed the vision of Guillaume Bacuvier, VP of Advertising Solutions, EMEA at Google. During the keynote organized by Ingrid Fillon, he explained the technical disruption that will impact Google Search, Retail, and eCommerce players in the coming years, due…

How AI boosts retail and brand understanding

RetailAugust 25, 2022434Views 0Likes 0Comments

Artificial Intelligence (AI) revolutionizes the retail and brand industry. Consequently, it allows brands to get a better understanding of user behavior and preferences. We are going to explore the various ways in which AI can be utilized to create a two-way relationship with users, enhance customer relationship management (CRM) segmentation, and offer personalized recommendations based…

How Retail will adopt AI, AR & LIDAR?

RetailMay 20, 20221KViews 0Likes 0Comments

Retail companies have realized that new technologies, such as AI, AR, and LIDAR, can significantly benefit their businesses. AI can improve efficiency, customer experience, and innovation, while AR can create immersive experiences and streamline processes. Thirdly, LIDAR can provide accurate data for applications, increasing safety and productivity while reducing costs. Face sentiment detection for product placement…

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Quantum Marketing: Navigating the Disruptions of a New Era

Hurray! 10 years anniversary of NextUser

AI solves the Paradox of Choice

How Voice & AI will disrupt Retail & E-Commerce

How Retail will adopt AI, AR & LIDAR?

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