Connect and enrich user
data to deliver
personalized and
omnichannel experiences
Trusted by Leading Luxury Goods companies
Courbet, customer since 2021
The use of AI has enabled Courbet to deliver personalized user experiences that are tailored to each individual customer. By working with NextUser to tap into behavioral data and create omnichannel journeys, Courbet has been able to increase purchases and product page views. As such, it is clear that AI will continue to play a critical role in the success of Courbet’s marketing efforts in the future.
Luxury Case Study with Courbet.com – segmentation with Artificial Intelligence
Courbet is a French jewelry house founded in 2018. To design its jewelry, Courbet uses exclusively laboratory diamonds, and recycled gold mainly from smartphones and computers.
By leveraging AI, Courbet has been able to gain insights into customer behavior, preferences, and personality traits, which has enabled the company to create real-time personalized user experiences that are tailored to each individual customer.
Courbet’s AI algorithms take into account various factors such as image recognition, sentiment analysis, and personality insights to create personalized recommendations for each user, resulting in:
+55% increase in purchases +11.7% product pages viewed
Increase revenue and engagement with personalized experiences
Three quick actions to expand
user acquisition, retention, and growth
Extrapolate consumers and social data sources:
-Unveil a complete consumer profile with 300+ variables
-Discover your communities & influencers
-Pilot your audience
-Personalize user journey
Regroup your audience in clusters:
-Build strong personas
-Activate the custom audience for paid/owned channels
How NextUser works?
Three easy steps
1
Book a demo
2
Launch in 10 days
3
Skyrocket your sales
