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AI builds accurate marketing personas

In an ever-evolving consumer landscape, traditional audience segmentation and demographic studies struggle to keep pace. The limitations of demographic data, rapidly shifting consumer trends, and emotionally driven client behavior have underscored the need for change. Enter Artificial Intelligence (AI) – transforming how marketers and digital decision-makers understand their audiences. AI offers a comprehensive, 360-degree view of…

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AI solves the Paradox of Choice

The global e-commerce industry, valued at $1.55 trillion in 2015, is growing rapidly. Simultaneously, the presence of Artificial Intelligence (AI) is expanding, with a forecasted market value of $5.05 billion by 2020. These two forces are intrinsically intertwined, with AI-enhanced user experiences tackling a universal challenge: the Paradox of Choice. AI can be employed to…

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How Voice & AI will disrupt Retail & E-Commerce

Source: Lsa-conso.fr - Guillaume Bacuvier, VP Advertising Solutions, EMEA at Google In 2015, e-Commerce One To One Monaco revealed the vision of Guillaume Bacuvier, VP of Advertising Solutions, EMEA at Google. During the keynote organized by Ingrid Fillon, he explained the technical disruption that will impact Google Search, Retail, and eCommerce players in the coming years, due…

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How AI boosts retail and brand understanding

Artificial Intelligence (AI) revolutionizes the retail and brand industry. Consequently, it allows brands to get a better understanding of user behavior and preferences. We are going to explore the various ways in which AI can be utilized to create a two-way relationship with users, enhance customer relationship management (CRM) segmentation, and offer personalized recommendations based…

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How Retail will adopt AI, AR & LIDAR?

Retail companies have realized that new technologies, such as AI, AR, and LIDAR, can significantly benefit their businesses. AI can improve efficiency, customer experience, and innovation, while AR can create immersive experiences and streamline processes. Thirdly, LIDAR can provide accurate data for applications, increasing safety and productivity while reducing costs. Face sentiment detection for product placement…

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      Expand user acquisition, retention, and growth

      +11%

      Turnover

      x3

      User engagement

      +20%

      Viewed pages
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      Schedule a Demo!