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Connect and enrich user data to deliver
personalized and
omnichannel experiences

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    UBM case study

    UBM plc was a British business-to-business (B2B) events organizer acquired by Informa in June 2018, and with 3.5 billion revenues in 2019. They created an American sustainable fashion event in L.A. called Remode.com.

    By using Artificial Intelligence, UBM leverages data and delivers real-time personalized user experience based on:
    – Image recognition
    – Sentiment analysis
    – Personality insights

    NextUser helped UBM tap into behavioral data to create omnichannel journeys for each user resulting in

    +28% improvement on conversions 124 tribes or community +50k users classified and synchronized via CRM

    Increase revenue and engagement with personalized experiences

    The document shows a huge increase of the turnover
    + 0 %
    Improvement on conversions
    The user interacts with the brand by email, likes or comments
    0
    Tribes or community
    The user browses and clicks on the pages
    + 0 k
    Users classified and synchronized via CRM

    Three quick actions to expand
    user acquisition, retention, and growth

    Extrapolate consumers and social data sources:
    -Unveil a complete consumer profile with 300+ variables
    -Discover your communities & influencers

    Unify data and user profiles in one single platform:
    -Pilot your audience
    -Personalize user journey

    Regroup your audience in clusters: 
    -Build strong personas
    -Activate the custom audience for paid/owned channels

    How NextUser works?
    Three easy steps

    1

    Book a demo

    2

    Launch in 10 days

    3

    Skyrocket your sales

    Expand user acquisition, retention, and growth

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    Schedule a Demo!

      Expand user acquisition, retention, and growth

      +11%

      Turnover

      x3

      User engagement

      +20%

      Viewed pages
      Trusted by

      Schedule a Demo!

        Expand user acquisition, retention, and growth

        +11%

        Turnover

        x3

        User engagement

        +20%

        Viewed pages
        Trusted by

        Schedule a Demo!