About Thumb
About Thumb
About Thumb

From IBM Watson to Scaliance

From IBM Watson to Scaliance

From IBM Watson to Scaliance

From IBM Watson to Scaliance

Our story: The data and AI Legacy

Our journey began as NextUser, a startup that caught the world's attention.

From pitching directly to Richard Branson on Necker Island to winning the Unilever Startup Battle, we proved early on that understanding data combined with human behavior is the key to growth. Today, we have evolved into Scaliance, a global growth consultancy that helps Startups and Enterprises decode their customers.

Our mission

To bridge the gap between complex data and human decision-making. We act as your strategic partner, turning "black box" algorithms into clear, actionable revenue strategies.

Our vision

A business world where every campaign is relevant. We strive to eliminate wasted ad spend by ensuring every message resonates with the personality of the human receiving it.

141+

Projects

2-11x

ROI Delivered

9

Industry awards

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The Consultancy Values That Drive Your Success

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Results First

We aren't a research lab; we are a growth agency. Every strategy we implement is designed to deliver a measurable financial impact within weeks, not months.

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Transparency

You own your data and your strategy. We ensure every segmentation choice and AI prediction is fully explainable, giving you total confidence in your decisions.

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Human-Centric

Algorithms analyze data, but people buy products. We never lose sight of the human psychology driving the numbers.

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Uncompromising Ethics

We operate on a strictly GDPR, CCPA, and Law 25 compliant infrastructure. Your data privacy is the foundation of our partnership.

Video Thumb - Extreme Tech Challenge Finals 2015 with NextUser & IBM WatsonPlay Button

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